I was thinking about reviews today. It’s mainly because I have so many planned and so little time. When I write reviews, I base it on what has worked or not worked for me and my personal likes/dislikes about the product. There is no real science to it at all for me — and by no means do I make claims or call myself an expert. I don’t think I’m alone in this, right?
As for reviews I like to read, I like ones that are of course, honest, and have that writer’s personal take on the product. I love finding blogs where reviewers let their personality shine through. I am not a fan of regurgated (did I spell that right?) press releases. I am also not a fan of rah-rah-rah this is a great product type of review or ones that just trash everything. For me, the best reviews are the ones that offer a balanced perspective and show the pros and cons of the product. That said, I’m also a believer that if the product sucks, then say so.
This raises the question of should a blogger post a review that is negative? I’ve written both positive, negative and hopefully balanced reviews. But to be honest, given how little time I have to do this, I prefer to focus my energy on products that I like. I don’t think there is no right or wrong answer. I think it is up to the individual — it is your blog after all.
On another note, in terms of bloggers whose reviews I like to read, it doesn’t matter to me how old they are, and whether their colouring is the same as mine. If I want to find reviews of products for my skintone, I have specific blogs that I read for this. Otherwise, my reading list is broad. Very broad. I like having the different perspectives. It is what the blogger says about the product, their description of the product and how it worked for them that keeps me reading and in the majority of cases, gets me buying.
I’m editorializing a bit. And rambling of course. So I throw it over to you — what are your thoughts on reviews? the Good, the Bad, and the Ugly?
On another note, did you notice I’ve gone collage crazy lately? Picassa is my tool of the moment. I’m a bit obsessed with it so please bear with me while I go through this phase.
Today’s FOTD is simple makeup as it was again scorching hot in Toronto. If you’re interested, here’s what I’m wearing:
Bare Study paint pot (MAC)
Woodwinked eyeshadow (MAC)
Dior Iconic mascara
Black liner (NOIR Cosmetics)
NARS Sheer Glow in Fiji (it is too light! Hate when I’m not correctly matched at the counter — this is another rant topic for sure)
Shy Beauty blush (MAC)
Viva Glam VI (loving this again!)